They wake before dawn, and train their asses off. They clock out late, and train their asses off some more. They do primitive things. They treat their bodies like brave, stupid kids. They're absolute freaks. And we helped Reebok invite the world to join them.
CREDITS:
CD: Eric Boyd
CD: Erich Pfeifer
Writer: Matt Keats
Art Director: Matt MIller
Design Director: Cris Logan
Director: AG Rojas
DP: Roman Vasyanov
Photographer: Ture Lillegraven